Your customers' email addresses and build a list? Just because your business is largely run offline doesn't mean you can't get a ton of value from building a client email list. In this article, we'll explain why it's important for brick-and-mortar businesses to collect customer email addresses and present a two-part formula that will help you build a massive email list that will boost your revenue. But what if you don't know how to build a list? Jared can help you:why physical businesses should build an email list There are a number of reasons brick-and-mortar businesses would benefit from building their mailing list:your customers use email. While it might seem like company mailing list everyone is on facebook and twitter these days, chances are a higher percentage of your customers have email addresses on facebook and twitter accounts. In fact, while facebook claims to have over 1.35 billion users and twitter over 270 million users, research shows that there are over 4 billion email accounts worldwide, which means that emails reach 3 times the reach of facebook and 15 times the reach of twitter. In fact, while facebook claims to have over 1.35 billion users and twitter over 270 million users, research shows that there are over 4 billion email accounts worldwide, which means that emails reach 3 times the reach of facebook And 15 times the reach of twitter. Source: campaign monitor this is especially true if your customers are generally a bit older. Statistics show that while facebook has a high adoption rate among 18-24 year olds (89% of internet users in this age bracket), it is significantly lower in older age brackets, with only 65% of internet users between 50 and 65 years old use facebook (and less than 50% of internet users over 50 use it). However you reduce the data, more of your customers use email than